Amid a field of fierce talent, model Allana Marolt and designer BobbyK emerged as the winners of the second annual Jacksonville Magazine Fashion Project on May 19. The revitalized Murray Hill neighborhood served as the backdrop for our shoot.

Special thanks to everyone who participated in the Jacksonville Magazine Fashion Project.

Green compression stretch dress by BobbyK with Alexandre Birman boots from Emly Benham

Cotton knit bodysuit, denim, elastic harness from BobbyK with GGDB sneakers from Emly Benham

Stretch knit dress with gold sequins by BobbyK

BobbyK knit brocade skirt and crop top with GGDB sneakers from Emly Benham; shot at Town Beer Co.

Organic cotton dress with hand-made and hand-dyed flowers by BobbyK with Jimmy Choo boots from Emly Benham; shot at Vagabond Roastery

Cotton skirt, quilted top with hand made pompoms by BobbyK. Shot at Vagabond Roastery

BobbyK airbrushed cotton voile dress and PVC jacket

Jacksonville Magazine Fashion Project 2017-winning designer, BobbyK